When the Mouse Roared Back Part 2
Dateline: August 5, 2009
Status: Current
Source: MickeyMousePark.com
The year 1985 was a pivotal one for Disneyland, and it really set the stage for the following year, which the Marketing team aptly named, "Looks Like We Started Something! Disneyland "86". The new Eisner-Wells team had been busy the two previous years turning on a ton of work, and a lot of it would show up in '86. The "GiftGiver Extraordinaire" was continued over, but
When the Mouse Roared Back!
Dateline: May 1, 2009
Status: Current
Source: MickeyMousePark.com
The early 1980's were a very dramatic time for Disneyland. The company had recently survived the Saul Steinberg corporate raid event, and they had recently created the two new movie divisions that would allow Disney to produce R-rated movies and such to a non-Disney focused market. Michael Eisner and Frank Wells had just come on board and the energy that followed was like