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Disneyland Article
Why Disneyland Is About To Start Selling Purple Food

Bengal Barbecue
Orange County Register
Brady Macdonald
January 10, 2019
January 19, 2019
The culinary forecast for Disneyland calls for purple rain with a strong chance of purple macarons, cake pops and churros as the Anaheim theme park makes a concerted push to turn #PotionPurple into a trending color on social media.

The Instagram-ready line of new Potion Purple foods launches Friday, Jan. 11, at Disneyland and Disney California Adventure as Disney's latest attempt to capitalize on the popularity of posting food photos online.

From cobblers to pancakes to fish tacos, Disney will be turning food purple in hopes foodies will snap a photo of the colorful new menu items and share the pictures online from the most Instagrammed place on earth.

The Potion Purple color trend has already shown up in the form of Minnie ears headbands with spirit jerseys, backpacks, drink tumblers, jewelry and other merchandise on the way throughout the year.

Disney has made color-centric food and merchandise pushes in the past with rose gold and millennial pink items.

Disney's product development team works diligently to stay on trend, said Stefanie Whitmore, Disneyland director of merchandise strategy & product development.

"Based on the enormous guest response this past year, we'll be expanding our color stories in a big way in 2019," Whitmore said via email.

Here's a rundown of the 10 new Potion Purple food and beverage menu items coming to Disneyland and Disney California Adventure starting Friday (unless otherwise noted):

Purple Glove Macaron

Blackberry and currant buttercream macaron with a blackberry-currant jam center at Jolly Holiday Bakery Cafe in Disneyland and Clarabelle's Hand Scooped Ice Cream and Fiddler, Fifer & Practical Cafe in Disney California Adventure.

Purple Cake Pop

Chocolate cake pop with dark chocolate Mickey ears dipped in raspberry white chocolate at Candy Palace and Pooh Corner at Disneyland and Trolley Treats in Disney California Adventure.

Berry Berry Purple Cobbler

Cobbler with blueberry cream cheese ice cream topped with purple berry drizzle at Lamplight Lounge in Disney California Adventure.

Purple Rose

Blueberry mousse with blackberry, currant and lemon center at Red Rose Taverne in Disneyland.

Purple Churro

Sugar-coated churro in Critter Country at Disneyland.

Lavender Milk Tea

Tea with lemon popping pearls, purple whipped cream and lavender sugar at Red Rose Taverne in Disneyland.

Jamaica Freeze

Frozen slush with candied hibiscus flowers at Rancho del Zocalo in Disneyland (available starting Jan. 18).

Jungle Julep

Pineapple, orange, grape and lemon slush at Bengal Barbecue in Disneyland.

Purple Fish Tacos

Baja-style fish tacos with purple cabbage slaw and spicy lime aioli served with a side of blue corn chips at Rancho del Zocalo in Disneyland.

Taro Pancakes

Pancakes with purple Chantilly cream and creme anglaise at River Belle Terrace in Disneyland.
Restaurants Referenced

Bengal Barbecue

Candy Palace

Clarabelles Frozen Yogurt

Jolly Holiday Bakery Cafe

Rancho del Zocalo

Red Rose Taverne

River Belle Terrace

Shops Referenced

Pooh Corner

Lands Referenced

Critter Country

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